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Advertising News

MediaPost - 436 days, 5 hours, 35 minutes ago
Online Media Daily: IAB: Best Quarter Ever - Recording the highest quarterly result ever, domestic online ad revenues hit $6.4 billion in the third quarter of the year, according to new data from the Interactive Advertising Bureau and PricewaterhouseCoopers.
TechCrunch, Yahoo! News (Wire Services)

Kate Morris / Search Engine Journal - 422 days, 13 hours, 34 minutes ago
Where ‘o Where did my AdWords Reports Go? - It’s finally happened, the reports center is gone in AdWords and we are all reeling in horror right? Oh, Halloween was last weekend. Never mind.

MediaPost - 431 days, 15 hours, 4 minutes ago
Online Media Daily: Mpire Poised To Announce Partnership With AOL's ADTECH - Ad verification and optimization technology provider Mpire on Monday is expected to announced a partnership with AOL Advertising's ad-serving platform ADTECH.

Cynthia Boris / Marketing Pilgrim - 436 days, 5 hours, 6 minutes ago
US Internet Advertising Hits All Time High - The Interactive Advertising Bureau released new numbers today that show record-breaking growth in online ad sales. Their third quarter 2010 study showed a 17% increase over the same period in 2009 — a full $6.4 billion in ad revenue.

John Murrell / All Things Digital - 436 days, 10 hours, 20 minutes ago
Internet Advertising Rebounds to Set Record - Revenue from Internet advertising reached a record $6.4 billion in the third quarter, according to figures released today from the Interactive Advertising Bureau and PricewaterhouseCoopers.

Doug Caverly / SmallBusinessNewz - 437 days, 7 hours, 36 minutes ago
YouTube Advertising Course Scheduled - Over the years, YouTube's "unique visitor" and "time spent on site" stats have gone up and up, with no end in sight.  Advertising on YouTube isn't a terrible idea for small businesses, then, and tomorrow, an online...

Chris Crum / WebProNews - 442 days, 3 hours, 36 minutes ago
Reducing the Yahoo-to-adCenter Campaign Friction - As you may know, the Yahoo and Microsoft advertising transition is complete. Yahoo and Microsoft paid search advertisers must use adCenter to manage their campaigns.

Chris Crum / WebProNews - 442 days, 5 hours, 26 minutes ago
Think the Big Brands Got it Great in Search? - There's no question that big brands often rank very well in search, but you might be surprised at just how difficult it is to scale SEO for large sites and to get the right wheels in motion for big companies.  Challenges of Scale...

Damien Bianchi / Search Engine Land - 442 days, 12 hours, 49 minutes ago
How Much SEO Does A Brand Manager Need To Know? -

Chris Crum / WebProNews - 443 days, 10 hours, 15 minutes ago
Yahoo on Bing/adCenter Transition Through Eyes of an Advertiser - At PubCon Las Vegas, WebProNews spoke with David Roth, Yahoo's Director of Search Marketing, who has an interesting perspective on the recent Microsoft/Yahoo search advertising transition (or "Search Alliance"), because not only...